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| updates Updates on international programmes Contents: 1. Refer a New Member and Get Three Free Months of Membership 2. Accreditation Month Incentives Include 2005 Conference, Vegas Trip 3. Teleseminar: Measuring Messages, Channels and Outcomes 4. 2004 Research and Measurement Conference Comes to New York 5. Silent Auction Action 6. Web Seminar: 120 Seconds to Leadership 7. Windy City Welcomes Strategic Public Relations Conference 8. IABC's Job Centre Sets New Record in August 9. Conference Webcasts Now Available 10. Free Communication Template: Choosing a Company Name ::::::::::::::::::::::::::::::::::::::::::::::: 1. Refer a New Member and Get Three Free Months of Membership September is Membership Month at IABC - spread the word and get rewarded: We?ll give you three free months of membership for each new member you bring in from now through 30 September 2004... up to a full year. And on top of that, we'll waive the US$40 application fee (US$20 online) for each of your friends who join by that date. A win-win situation! Get complete details: http://www.iabc.com/members/joining/2004joindiscount.htm ::::::::::::::::::::::::::::::::::::::::::::::: 2. Accreditation Month Incentives Include 2005 Conference, Vegas Trip IABC has designated October as Accreditation Month. Submit your application to IABC headquarters by 31 October 2004 and then submit your portfolio to headquarters by 31 December 2004 and you'll be entered into our drawing for these great prizes: - One-year membership in IABC - One registration to the IABC 2005 International Conference in Washington, D.C. - One registration for an IABC teleseminar - One copy of any product from the IABC Knowledge Centre - Two-night stay at the Stardust Hotel in Las Vegas Even without the chance to win a prize, the accreditation process is a meaningful and rewarding experience. But if you were thinking about taking the plunge, the time is now. http://www.iabc.com/development/accredit/index.htm ::::::::::::::::::::::::::::::::::::::::::::::: 3. Teleseminar: Measuring Messages, Channels and Outcomes 23 September / 8-9 am PST and 4-5 pm PST Presenter / Angela Sinickas, ABC, Sinickas Communications Learn how to connect the right metrics about messages and channels to measurable outcomes of improving knowledge, making attitudes more positive and changing audience behaviors. Angela will demonstrate ways of proving the connection between our activities and the financial value of the changes we influence in organizational outcomes by using before-and-after measures and using pilot and control groups. ***The IABC Accreditation Council recognizes this session as a valuable resource for professionals considering the accreditation process.*** http://www.iabc.com/events/ ::::::::::::::::::::::::::::::::::::::::::::::: 4. 2004 Research and Measurement Conference Comes to New York Register now for the third annual 2004 Research and Measurement Conference, 22-24 September, presented by IABC and Delahaye. The two-day event provides corporate best practices, case studies and practical measurement principles to support your involvement in the strategic process and leadership team. This conference is designed for mid-to-senior level PR, marketing and communication professionals from corporations / agencies / not-for-profit organizations / government. Keynote presentations will include "The Art and Science of Reputation Management" with Tyler Gronbach of Qwest Communications International, Inc. and "Facing the Media in a Crisis" with media training expert Virgil Scudder. New York/IABC will also present its Communicator of the Year Award at a special evening event on 22 September. The U.S. $685 member registration fee includes two continental breakfasts, two luncheons and a reception. Registration for the pre-conference workshop and New York/IABC awards ceremony is an additional fee. Attendance is limited to 200. See the complete program and register online at: http://www.iabc.com/rmconf ::::::::::::::::::::::::::::::::::::::::::::::: 5. Silent Auction Action The bidding war was hot last year as the IABC Research Foundation mounted its first online auction. From 18-27 September, things will heat up again as the auction returns to the web. Offerings create a snapshot of the many regions and member brands of the world, from where the Foundation has always garnered support. Items available for bidding include: an antique Chinese box, seminars and workshops with top-rated presenters, an HP digital camera, an autographed NASCAR Goodyear tire, IABC membership, and many cultural treasures from members around the world. http://www.iabc.com/auction ::::::::::::::::::::::::::::::::::::::::::::::: 6. Web Seminar: 120 Seconds to Leadership Influencing Management Decision Making, Developing Communication Integrity, Building Ethical Leadership Wednesday, 22 September 2004, 12-1:30 p.m. EDT With James E. Lukaszewski, ABC, APR, Fellow PRSA While we've probably all heard of the one-minute manager, adding the leadership ingredient takes just a little bit longer than an extra minute. This program takes participants through Jim's crucial five-step management decision-making process model for getting your ideas before management and having them used (at least in part) by management. Jim will show participants how to combine the ingredients of integrity and ethical leadership to foster credible leadership communication and action. http://www.krm.com/iabc/ ::::::::::::::::::::::::::::::::::::::::::::::: 7. Windy City Welcomes Strategic Public Relations Conference IABC and Lawrence Ragan Communications, Inc. will present the 8th Annual Strategic Public Relations Conference, 6-7 October 2004 in Chicago, Illinois. This event will feature 20 best-practice sessions led by PR?s top practitioners, organized into the following learning tracks: Media Relations, Reputation Management, Online Public Relations, and Best Practices in PR. See the complete program and register online at: http://www.ragan.com/pr-iabc ::::::::::::::::::::::::::::::::::::::::::::::: 8. IABC's Job Centre Sets New Record in August IABC's international Job Centre set a new record in August with 119 jobs posted during the month. That easily topped the previous record of 97 set just a month earlier. Postings for the month included communication positions with Hallmark Cards Inc., Harley-Davidson Motor Company, Towers Perrin, SaskPower, Ciba Specialty Chemicals (Switzerland) and Coca-Cola. See what's new this week: http://jobs.iabc.com And be sure to check with your local chapter for more career resources in your area. ::::::::::::::::::::::::::::::::::::::::::::::: 9. Conference Webcasts Now Available Couldn't make it to IABC's 2004 international conference in Los Angeles? Now you can experience the keynote presentations right on your desktop, including internationally acclaimed author Salman Rushdie CEO of Farm Credit Canada, John Ryan*, and Joel Bakan*, co-creator of the controversial and critically-acclaimed documentary "The Corporation". Webcasts are 50-minute archived videos, priced at US$75 each and can be viewed from your computer using Real Player or Windows Media Player, audio and 56k+ bandwidth. * Also available on DVD. "Inspiring Trust in a Post-Scandal World" HR panel session is available on DVD only. Get complete details and order online at: http://www.iabc.com/events/conf2004/onlineoffer ::::::::::::::::::::::::::::::::::::::::::::::: 10. Free Communication Template: Choosing a Company Name IABC's new Communication Template series features low-cost resources offering practical, hands-on, step-by-step instructions, worksheets and checklists. The series also includes some free templates. Featured this month: Choosing a Company Name By Naseem Javed Learn how to rate the suitability, personality and respectability of company names, and then try to come up with your own. Topics range from registering your company name and URL to creating an attractive alpha structure. A list of additional resources is also included. Find it here: http://store.yahoo.com/iabcstore/chcona.html THE REALLY LEARNING PR EXPERIENCE istana hotel, jalan raja chulan, kuala lumpur Tuesday 18 - Wednesday 19 May 2004 9.00 am - 5.30 pm UPDATE # 4 - Issued Monday 17 May 2004 @ 12 noon Click here for the Official Programme as at Monday 17 May 2004 UPDATE # 3 - Issued Friday 14 May 2004 @ 3.45 pm * Steve Bowen, Corporate & Marketing Director, Edelman PR Worldwide agrees to speak on Brand Evolution Positioning The Brand In The Face of Change * Division Governor, Toastmaster International Geoff Andrew joins us as Chairperson on Day 2 UPDATE # 2 - Issued Thursday 13 May 2004 @ 9.30 pm Official Programme has been further updated in Update # 4 UPDATE # 1 - Issued Thursday 29 April 2004 @ 11.30 pm Television icon and professional trainer Suhaimi Sulaiman confirmed to speak at The Really Learning PR Experience on two very relevant topics for communicators today - * Media Relations - Marriages Made In Heaven? * When PR People Make Life Difficult For Journalists And Clients |
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